THE LIFESTYLE EDITON

THE CLIENT’S DESIRE
RARE designed and hosted New Edition’s Lifestyle Event, which was about the presentation and launch of the new product lines of their client brands Designed For Living and Fabienne Chapot. An amazing show was created at De Hallen Studios in Amsterdam to show the new Home and Stationary lines.

THE BRILLIANT IDEA
Around 250 guests were welcomed by beautiful models, several ice sculptures were put on display and a delicious selection of bites and drinks were served all night long. Guests were blown away by the impressive light show designed to reveal the product line of Designed For Living. The second show was created for Fabienne Chapot which displayed a product movie on a 180° screen to reveal the new line.

THE WIN-WIN
RARE took care of finding the right venue and act as a lead contact between the different parties, all operational support, technical support and finding the best suppliers, catering, entertainment & decoration solutions to assure a successful event.